In My favorite stores menu is the list of stores, which you add to your favorites before. With this opportunity you can book easier and faster to stores, to where you go often or the shop assistant is friendly, etc...
To add a new favorite store you must book an appointment to the stores, and before you book you must check the Add to my favorites checkbox above the Book now button.
In My favorite stores menu you can click on the name of stores, it is a link to the booking screen. By click on one of the favorites you will go to the booking screen, where the favorite store was selected already, you only have to select the resource (and maybe service) and the timeslot when you want to go. Click here to see How to book.
